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AUCTIONS DESIGNED BY BROKERS FOR BROKERS
DESIGNED BY BROKERS FOR BROKERS
Trust Our 40+ Years of Global Auction Experience
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FOUR SITUATIONS WHERE AUCTIONS OFFER THE MOST VALUE:
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Top of the Market
Allows buyers to competitively bid, often above the list price.
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Declining Market
Deepens the pool of buyers and provides sellers with a real-time appraisal.
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Unique Properties
Like a famous work of art, property value can be subjective. Buyers name their price and fight for the property.
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Difficult to Value
Let the market speak through competitive bidding to achieve a true market valuation of your property.
NEVER LOSE A LISTING®
Don’t ever walk away from a listing again. Auctions reenergize your listing and shine a spotlight on your property. We will conduct an online presentation and design a customized auction-marketing proposal for your seller.
START TO FINISH IN LESS THAN 90 DAYS
A free Tool for Commercial Real Estate Professionals


- We are paid by the buyer and do not touch your commission.
- We will catapult your property beyond the local market and onto a global stage.
- Auctions generate 10x more leads than a traditional sale and are yours to keep.
- The broker dashboard is easy to use and provides real-time analytics.
- A dedicated auction specialist is at your side and handles all the heavy lifting.
Buyer's Agents Are RESPECTED AND PROTECTED ON OUR SITE
For more information visit our Frequently Asked Questions (FAQs).
NOTEWORTHY SALES
- Unique, gated resort community
- Luxury Condos in Coachella Valley
- Attracted buyers from all over the US
- Country club amenities w/o high fees

Luxury Condos | Palm Desert, California
The successful builder closeout auction of Brava, a unique, gated resort community situated in the heart of the Coachella Valley, in beautiful Palm Desert attracted buyers from all over the US looking to own a piece of sunny California. The 17 luxury condominiums featured country club amenities without the exorbitant association fees.
- Attracted bidders from all over
- Lots of similar homes in the area
- Achieved highest sales price
- Stood out from those of competitors

Single Family Homes | Bullhead City, Arizona
This extremely successful auction employed a novel and creative advertising campaign that attracted prospective bidders from the US, Canada and throughout the world to these single-family homes in an area where there was already an abundance of homes being offered by other builders. The sale of these properties, which were located near the Colorado River, known for its golf, hiking/biking trails, dining, and Laughlin nightlife, proved that FRE’s online auctions are an excellent marketing method for a seller to achieve the highest possible sales prices while distinguishing his properties from those of his competitors.
- Multiple types of properties involved
- Hostess Brands headquarters
- All in distress and impacted markets
- 7,000 interested and 60 registered

Multiple property types | Virginia, Indiana & Ohio
While pulling off “The Sweetest Comeback in the History of Everâ€â„¢, Hostess Brands had been occupying a ±40,450 SF building in Kansas City, MO, as its corporate headquarters until locating to its permanent headquarters building. The property was on the market for more than a year and, with no certainty of a sale, it became evident to the company that an online auction could attract attention from a larger group of potential buyers and set a timeframe for the sale. The high-profile advertising and PR campaign resulted in nearly 7,000 hits to the webpage and over 60 registered prospects. After the winning bid was accepted by the seller, the Hostess Brands building closed in 30 days. Other Hostess Brands properties available in the auction were former Bakery Outlets in Hampton, Virginia; Tallmadge, Ohio; and Indianapolis, Indiana. None of these properties were in good condition, each in various states of distress and located in impacted markets. On-site signage and support from the local brokers concluded in successful sales of each property. The successful auction marketing of this portfolio clearly demonstrates the effectiveness of the FRE auction marketing program to deliver extraordinary results for all types of real estate.Other Hostess Brands properties available in the auction were former Bakery Outlets in Hampton, Virginia; Tallmadge, Ohio and Indianapolis, Indiana. None of these properties were in good condition, each in various states of distress and located in impacted markets. On-site signage and support from the local brokers concluded in successful sales of each property. The successful auction marketing of this portfolio clearly demonstrates the effectiveness of the FRE auction marketing program to deliver extraordinary results for all types of real estate.
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