ADVANTAGES OF SELLING NEW HOMES AT AUCTION

LESS TIME ON MARKET

  • Date certain to sell - all inventory sells on same day
  • Multiple communities can be marketed together
  • Concentrated 30-45 day marketing campaign
  • Lure of a deal focuses attention on your community

MAXIMIZE THE BOTTOM LINE

  • Highly-competitive bidding process maximizes sale price
  • Universal Last Call – keeps all properties in play until the last bid is placed
  • Less time on market
  • Beat the competition, be first to auction

35+ YEARS OF EXPERIENCE AUCTION MARKETING NEW HOMES



The Future of Real Estate has been in the real estate auction business for over 35 years with our Accelerated Marketing Program (AMP®).

AMP maximizes the value of each individual home and closes the sale in the shortest possible time frame. Utilizing cutting-edge targeted marketing, the auction process and our unique Universal Last Call ® has ensured success for home builders in the USA and abroad. We have auction marketed tens of thousands of new homes for regional, national and international developers including KB Homes, K. Hovnanian, Lennar Corporation, William Lyon Homes, Toll Brothers, Emaar Properties and many others.



Small Sample of New Home Builders That We've Worked With:

Brookfield
Family Development
HMB
Hovnanian
KB Home
Lennar
Nationwide
Pardee
Trump
William Lyon
SCHEDULE A 15-MINUTE DEMO
Start To Finish In Less Than 90 Days

START TO FINISH
IN LESS THAN 90 DAYS

Start To Finish In Less Than 90 Days

ACCELERATED MARKETING PROGRAM (AMP) ADVANTAGES

Advertising

Highly-targeted advertising engages buyers next door and across the world

Transparency

Informed buyers understand and believe in the process

Onsite Representative

Trained auction staff on site to educate buyers

Information

Event Dashboard keeps you informed of advertising metrics and prospects

Reserve Price

If the highest bid for each home does not meet your reserve price, you are under no obligation to accept it

Maximization Of Price

Highly-competitive Last Call bidding process maximizes each home's final price

DATA-DRIVEN MARKETING | REAL-TIME ANALYTICS

Each property is unique and deserves a custom-tailored marketing campaign. Advertising is designed to reach the broadest audience possible and drive interested parties to the property profile page, where the buying process begins.

Experience counts, and we have 35 years of out-of-the-box marketing solutions for selling real estate. We harness the power of the Internet to spotlight your property using an array of digital media and marketing, as well as more traditional formats such as print and direct mail.

FRE utilizes a proprietary tracking system, the Media/Prospect Tracking System® (MPTS), which assigns a unique media code to every piece of ad material, providing valuable response metrics.

MPTS tracks the path of a potential buyer through 7 milestones beginning with their initial "click" and ending with "winning bidder." The ability to correlate in real time the ROI of a specific advertisement allows the advertising campaign to be managed based upon actual metrics rather than speculation or guesswork.

SCHEDULE A 15-MINUTE DEMO

TESTIMONIALS


LEADING THE INDUSTRY IN INNOVATION AND EXPERIENCE

Desert Oasis - Laughlin Ranch 3 - Bullhead City, Arizona
Central Valley Auction - Citrus at Mossdale Landing - Lathrop, California
Amelia RiverWalk - Fernandina Beach, Florida
Hooray for Hollywood - Holly Townhomes - Los Angeles CA
Post-Auction Sale-Talking Rock Estates- Prescott, Arizona
Hooray for Hollywood Post Auction- Holly Townhomes-Los Angeles, California
A Piece of Paradise Auction - Castle Pines Village - Castle Rock, Colorado
Newport Harbor Condos - Newport Beach, California
Loft and CPD Development Site - Akron, Ohio
Kentucky Land, Lots and Homes
Single Family Homes | Bullhead City, Arizona
  • Attracted bidders from all over
  • Lots of similar homes in the area
  • Achieved highest sales price
  • Stood out from those of competitors
Desert Oasis 4 - Bullhead City, Arizona
Condominiums| Savannah, Georgia
  • Sold all condos in 14 days of bidding
  • 250 registered prospects
  • Included vacant and occupied units
  • Attracted investors and owner-users
Luxury Condos | Palm Desert, California
  • Unique, gated resort community
  • Luxury Condos in Coachella Valley
  • Attracted buyers from all over the US
  • Country club amenities w/o high fees
Single-family Homes | Redlands and Moreno Valley, California
  • Over 13,000 visitors & 400 registrants
  • About 100 active bidders
  • Sold the entire standing inventory
  • 25 homes sold in less than 3 months
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