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The Future of Real Estate has been in the real estate auction business for over 35 years with our Accelerated Marketing Program (AMP®).
AMP maximizes the value of each individual home and closes the sale in the shortest possible time frame. Utilizing cutting-edge targeted marketing, the auction process and our unique Universal Last Call ® has ensured success for home builders in the USA and abroad. We have auction-marketed tens of thousands of new homes for regional, national and international developers including KB Homes, K. Hovnanian, Lennar Corporation, William Lyon Homes, Toll Brothers, Emaar Properties and many others.
MAXIMIZE THE VALUE OF YOUR NEW HOMESTRUSTED BY
ADVANTAGES OF SELLING NEW HOMES AT AUCTION
LESS TIME ON MARKET
- Date certain to sell - all inventory sells on same day
- Multiple communities can be marketed together
- Concentrated 30-45 day marketing campaign
- Lure of a deal focuses attention on your community
MAXIMIZE THE BOTTOM LINE
- Highly-competitive bidding process maximizes sale price
- Universal Last Call – keeps all properties in play until the last bid is placed
- Less time on market
- Beat the competition, be first to auction
PAST NEW
HOUSING EVENTS
Desert Oasis - Laughlin Ranch 3 - Bullhead City, Arizona
The auction campaign delivered a third successful sale for a well know residential developer. Having completed two previously sold-out auction campaigns, the FRE auction marketing team produced another spectacular event with over 12,000 “clicks†to the website and over 220 registered bidders. All 12 homes sold and closed in less than 90 days.
Hooray for Hollywood - Holly Townhomes - Los Angeles CA
This was an extremely challenging auction campaign in that while actively conducting the auction, FRE had to step in to assist the builder, the receiver, the bank, and the bank’s legal counsel to get all the liens removed, finish construction, and secure the final Certificate of Occupancy from the City of Los Angeles. From the original launch date (7/09) to the final closing date (4/11), FRE managed to keep the majority of the original Buyers in escrow, resell a few of the units at higher prices through post-auction sales, and also sell the single affordable unit.
Desert Oasis - Laughlin Ranch 3 - Bullhead City, Arizona
The auction campaign delivered a third successful sale for a well know residential developer. Having completed two previously sold-out auction campaigns, the FRE auction marketing team produced another spectacular event with over 12,000 “clicks†to the website and over 220 registered bidders. All 12 homes sold and closed in less than 90 days.
Hooray for Hollywood - Holly Townhomes - Los Angeles CA
This was an extremely challenging auction campaign in that while actively conducting the auction, FRE had to step in to assist the builder, the receiver, the bank, and the bank’s legal counsel to get all the liens removed, finish construction, and secure the final Certificate of Occupancy from the City of Los Angeles. From the original launch date (7/09) to the final closing date (4/11), FRE managed to keep the majority of the original Buyers in escrow, resell a few of the units at higher prices through post-auction sales, and also sell the single affordable unit.